At MBP, we have been working in production for over 20 years.
We have worked through financial crises, energy price crashes, down turns, boom periods and even the digital revolution (our editing room needed a machine room the size of a small house when we first started!).
When the COVID-19 pandemic hit, we had to adapt quickly. Our company model was based around large global productions.
When air travel, offshore access and productions in crazy places stopped, it left us in a bit of a tight spot.
At the same time, our local clients were having to move their staff to a home-based working environment. Around 40,000–70,000 staff were learning a new way of working (and that was just 2 of our clients!) — with the introduction to new systems and processes came associated issues with communications. From energy firms to financial institutions, we were approached by companies to help them create content that would help engage with their workforce remotely.
We were asking Financial Analysts, IT Managers, HR Directors to film themselves with no production experience. We knew it would not be easy, but we were ready to help.
We provided training, webinars, one-on-one support, equipment and edit facilities to help maximise their content and ensure they were confident in their deliverables.
Alongside internal comms, we managed to revolutionise the way we ran productions whilst adhering to government guidelines. With offices, venues and studios closed, we decided to build our own studio. We opted for minimal crew on-set and had clients securely dial-in remotely, allowing them to see the footage in real-time and communicate directly.
Much like other SMEs, our company health and safety plans did not include standard operating procedures in case of a pandemic. However, MBP have worked across the world in hazardous locations and are familiar with adapting to hostile situations. From our production team’s high-level security
clearance to offshore certifications, we are used to ‘making it work’ in the most stressful and intense situations — which we accredit to how we have carried on delivering throughout this global crisis.
We are now in a world where film, photography and production services are more important than ever before. The need for high-quality, engaging content for internal comms, e-commerce, social and traditional television adverts is at an all-time high.
People’s routines have changed dramatically, and audiences are spending more time online than ever. There has never been a better time to experiment; to be brave; to test the big idea; to fail; to learn.
Every brand has a unique story to tell. This is ours.
Are you ready to tell yours?
Your Message. Your Audience. Your Story.